Non-Profit Highlight: Ann’s Place

Ann’s Place Ann’s Place provides help and hope to those living with cancer as well as their loved ones. Their staff of clinical social workers, facilitators and wellness experts provide a host of services aimed at improving quality of life during and after...

7 Things to Put Your Small Business on the Nice List

As of this writing, there are about three weeks left in the largest retail spending season of the year. If you own a small business and you want to ensure you bring in the most revenue possible in the next several weeks, there are a few things you must have in place....

How to Embrace More Than Just Christmas in Your Business

The holiday season is a time of joy, celebration, and increased consumer spending. For small businesses, this time offers a tremendous opportunity to maximize sales and connect with customers on a deeper level. But if you think of the holiday season as just...

Harnessing the Fear of Missing Out During Small Business Season

Years ago, when Black Friday was one day and not six weeks long, I suffered from fear of missing out (FOMO) when it came to bargains. I felt (which was indeed the marketer’s goal) that I had to buy at that moment or risk being charged more later. Rarely was I ready to...

16 Questions to Use to Prepare for Small Business Season Success

Written by Christina Metcalf Do you find yourself wondering how you’re going to compete with larger, national stores with big marketing budgets and attractive loss leaders that bring in a crowd? How will you capture the attention of local shoppers, dinner, or service...